A good strategy is a set of actions that enables a firm to achieve its own internal goals without regard to the external environment.

Question

Quizplus · Accepted Answer

The success of a strategy heavily depends on the external environment. A good strategy is a set of actions that enables a firm to achieve superior performance relative to its competitors. In this light, a strategy which produces only a minor loss of revenues while competitors suffer heavy losses can be seen as successful.

A Good Strategy Is a Set of Actions That Enables