Antonio Gramsci's concept of power as "hegemony" is based on
A) the manipulation of ideas to manufacture consent.
B) superior military power to dominate other nations.
C) superior economic power to manipulate other nations.
D) the achievement of global political supremacy.

Question

Quizplus · Accepted Answer

Gramsci's concept of power as "hegemony" refers to the ability of dominant groups to maintain their power by manipulating the ideas and beliefs of the subordinate groups, thereby manufacturing their consent. This is accomplished through the control of cultural institutions such as media, education, and religion, which help to shape the values and beliefs of the masses. Military, economic, and political power may also contribute to hegemony, but the emphasis is on the manipulation of ideas to maintain power.

Antonio Gramsci's Concept of Power as "Hegemony" Is Based on