Eliminating intermediaries in the channel of distribution means that prices to consumers decline because the intermediaries no longer need to be paid.

Question

Quizplus · Accepted Answer

Eliminating intermediaries does not automatically mean prices to consumers will decline. While it removes the cost of intermediaries, companies might face increased costs in handling distribution themselves, which can offset savings or even lead to higher prices for consumers.

Eliminating Intermediaries in the Channel of Distribution Means That Prices