When Maple Leaf Gardens, which already owned the Toronto Maple Leafs, also acquired the Toronto Raptors basketball team, this was an example of
A) concentration.
B) related diversification.
C) conglomerate diversification.
D) product development.
E) horizontal integration.

Question

Quizplus · Accepted Answer

This is an example of related diversification because both the Toronto Maple Leafs and the Toronto Raptors are sports teams and thus have some similarities in terms of operations and target market.

When Maple Leaf Gardens, Which Already Owned the Toronto Maple