How will a trademark derive value if it is unregistered?
A) from a presumption of ownership and validity
B) from its perceived goodwill,which is subject to remedy by the tort of passing off
C) from its ability to prove identical trademarks in the case of a challenge
D) from its creation; it provides broad protection on a geographically national level

Question

Quizplus · Accepted Answer

Unregistered trademarks derive value primarily from the goodwill associated with them. This goodwill can be protected through the tort of passing off, which helps prevent others from misrepresenting their products or services as being associated with the trademark owner's.

How Will a Trademark Derive Value If It Is Unregistered