The conversion ratio is computed as __________ divided by __________.
A) net income; total sales
B) purchase orders; total sales
C) purchase orders; customer inquiries
D) net income; gross income
E) customer inquiries; purchase orders

Question

Quizplus · Accepted Answer

The conversion ratio is computed as purchase orders divided by customer inquiries. This ratio is used to measure the effectiveness of sales or marketing efforts, indicating how many inquiries or leads are converted into actual purchases.

The Conversion Ratio Is Computed as __________ Divided by __________

The Conversion Ratio Is Computed as Divided by