Which of the following is not a key question in Abell's Customer-Based Business
Model?
A) How much will customers pay?
B) Who is being satisfied?
C) What is being satisfied?
D) How are customer needs satisfied?

Question

Quizplus · Accepted Answer

Abell's Customer-Based Business Model focuses on understanding the market by identifying who the customers are, what needs are being satisfied, and how those needs are being met. The question of how much customers will pay is not a part of this model.

Which of the Following Is Not a Key Question in Abell's