The median scale value and ambiguity index are computed on responses to attitude statements constructed by the method of
A) equal-appearing intervals.
B) pair comparisons.
C) scalogram analysis.
D) summated ratings.

Question

Quizplus · Accepted Answer

The median scale value and ambiguity index are typically computed on responses to attitude statements constructed by the method of equal-appearing intervals. This method involves having judges rate statements in terms of their favorableness towards an attitude object, aiming to place these statements along a continuum that represents varying degrees of favorableness.

The Median Scale Value and Ambiguity Index Are Computed on Responses