Which statistical technique should you use to answer the question: "Is there a significant relation-ship between education level (a four-category ordinal variable)and whether or not consumers are aware that Firestone is a brand of tires?"
A)Multiple regression analysis
B)Pearson correlation coefficient
C)Chi-square test
D)Simple regression analysis
E)None of these are correct.

Question

Quizplus · Accepted Answer

Chi-square tests are commonly used to test the relationship between two categorical variables, in this case, education level and awareness of Firestone as a brand of tires. The other options, such as multiple and simple regression analysis and Pearson correlation coefficient, are more appropriate when the variables are continuous or when examining the relationship between two continuous variables.

Which Statistical Technique Should You Use to Answer the Question