If a company emphasizes that "no purchase is complete until the customer is satisfied," then it's:
A) utilizing a symbol.
B) communicating its values to customers.
C) using a slogan to present its values to customers and employees.
D) utilizing a hero for the purpose of conveying values.
E) using customers to harass the employees.

Question

Quizplus · Accepted Answer

The statement is a slogan that communicates the company's values to both customers and employees. It emphasizes the company's commitment to customer satisfaction, making it clear that a purchase is not considered complete until the customer is satisfied.

If a Company Emphasizes That "No Purchase Is Complete Until