Which theory/model was originally designed to explain the effects of fear appeals on health attitudes and behaviors?
A) Protective Motivation Theory
B) Elaboration Likelihood Model
C) Information-Motivation-Behavioral Skill Model
D) Social Cognitive Theory

Question

Quizplus · Accepted Answer

Protective Motivation Theory was specifically developed to explain how individuals are motivated to react in a protective way to threats, including how they respond to health-related threats and fear appeals, by assessing both the perceived severity of the threat and their perceived efficacy in dealing with the threat.

Which Theory/model Was Originally Designed to Explain the Effects of Fear