Which of the following types of knowledge is not necessary to compete effectively in international business?
A) area knowledge
B) product knowledge
C) functional knowledge
D) geocentric knowledge

Question

Quizplus · Accepted Answer

Geocentric knowledge, which refers to the understanding of the global market and cultural differences, is important in order to compete effectively in international business. Area knowledge, product knowledge, and functional knowledge are also crucial for success in international business.

Which of the Following Types of Knowledge Is Not Necessary