LVMH uses all of the following entry methods in its international operations except ________.
A) acquiring small foreign firms
B) entering licensing agreements
C) establishing franchises
D) exporting products

Question

Quizplus · Accepted Answer

LVMH typically does not use franchising as a method for entering international markets, as it prefers to maintain control over its luxury brand image and customer experience.

LVMH Uses All of the Following Entry Methods in Its