Both market- and laboratory-oriented sources can be used to generate ideas for major innovations.

Question

Quizplus · Accepted Answer

Both market-oriented sources (such as customer feedback and market analysis) and laboratory-oriented sources (such as scientific research and technological advancements) can indeed be instrumental in generating ideas for major innovations, as they provide different perspectives and insights that can lead to breakthroughs.

Both Market- and Laboratory-Oriented Sources Can Be Used to Generate