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While an Agent Would Like to Recommend a Given Insurance

Question 54

Multiple Choice

While an agent would like to recommend a given insurance company to a local business to receive a sales contest award, the agent is concerned that the insurance company's premium is 10 percent above the market average price. This illustrates


A) derived demand.
B) selling to the wholesaler.
C) selling through the wholesaler.
D) the wholesaler's being "in the middle."

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