List the four concepts that should be considered when selecting type for a print ad.
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Q1: Shoppers are sometimes call penny savers.
Q2: When writing an ad for print media,
Q3: A client comes to an advertising agency
Q4: Magazines provide advertisers with:
A) Reliability and validity
B)
Q5: Which of the following is an example
Q6: Sunday newspapers generally combine standard news coverage
Q7: Which of the following would be good
Q8: What advice would you give to someone
Q10: For which of the following would the
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