The purpose of an external analysis is to identify those aspects of the environment that represent either a/an __________ or a __________ for the organization.
A) strength, weakness
B) distraction, chance
C) danger, pitfall
D) opportunity, threat
E) strength, threat

Question

Quizplus · Accepted Answer

The purpose of an external analysis in strategic management is to identify opportunities and threats in the organization's external environment. This helps organizations in planning strategies to capitalize on opportunities and mitigate threats.

The Purpose of an External Analysis Is to Identify Those