Which of the following practices does not contribute to the strategic fit of Southwest Airlines?
A)No in-flight catering
B)Use of multiple types of planes
C)No use of congested airports
D)Re-engineered boarding process
E)No first class section on plane

Question

Quizplus · Accepted Answer

The use of multiple types of planes can actually create operational inefficiencies and increase costs, which does not contribute to strategic fit. Southwest Airlines is known for using a standardized fleet of Boeing 737s, which helps to lower maintenance and training costs while increasing operational efficiency. The other options listed all contribute to Southwest's strategic fit, as they are closely aligned with the company's low-cost, low-fare strategy.

Which of the Following Practices Does Not Contribute to the Strategic