A product life cycle is based on the aggregate demand over an extended period of time for all brands comprising a generic product category.

Name: A product life cycle is based on the aggregate demand over an extended period of time for all brands comprising a generic product category.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

The product life cycle concept is indeed based on the aggregate demand over time for all brands that make up a generic product category, tracking the stages of introduction, growth, maturity, and decline.

A Product Life Cycle Is Based on the Aggregate Demand