Sumptuous Cakes is the name of a Georgia company that bakes and sells cakes through the mail. The company markets five kinds of cakes: old-fashioned pound cake, amaretto cream, lemon crisp, poppy seed, and chocolate delight. These cakes are all the company markets. These five types of cakes are the company's:
A) product mix.
B) market position.
C) target product.
D) product line.
E) strategic mission.
Correct Answer:
Verified
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