Match characteristics of each group with the VALS category :
-Young, enthusiastic, and impulsive, they seek variety and excitement, and spend substantially on fashion, entertainment, and socializing.
A) Innovators
B) Thinkers
C) Achievers
D) Experiencers
E) Believers
F) Strivers
G) Makers
H) Survivors

Question

Quizplus · Accepted Answer

Experiencers are characterized by their young age, enthusiasm, impulsiveness, and a desire for variety and excitement, which aligns with their spending habits on fashion, entertainment, and socializing.

Match Characteristics of Each Group with the VALS Category