To compete with other stores and to provide customers with one-stop shopping, retailers often enter into a self-perpetuating spiral of scrambled merchandising where more and more items are added and customers are confused about what a store really does sell.

Question

Quizplus · Accepted Answer

Scrambled merchandising refers to the practice of retailers adding a wide variety of unrelated products to their offerings, which can lead to customer confusion about the store's primary focus.

To Compete with Other Stores and to Provide Customers with One-Stop