To support prestige pricing, retailers tend to use an even pricing strategy, i.e. ending the price with an odd number, rather than even number pricing.

Name: To support prestige pricing, retailers tend to use an even pricing strategy, i.e. ending the price with an odd number, rather than even number pricing.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

It is just the opposite, retailers tend to use an even pricing strategy, i.e. ending the price with an even number, rather than odd number pricing.

To Support Prestige Pricing, Retailers Tend to Use an Even