A manager of a local bookstore is trying to increase his store's productivity without hiring additional employees.He has noticed that a competitor is flourishing with relatively few employees and decides to investigate.This is an example of ________.
A) forecasting
B) benchmarking
C) competitive intelligence
D) contingency planning

Question

Quizplus · Accepted Answer

Benchmarking involves comparing one's business processes and performance metrics to industry bests or best practices from other companies. In this case, the manager is looking at a competitor's successful practices to improve his own store's productivity.

A Manager of a Local Bookstore Is Trying to Increase