A firm can use a multipoint competitive strategy to compete with firms across markets by using strengths in one market to overcome weaknesses in another market.

Question

Quizplus · Accepted Answer

A multipoint competitive strategy involves competing with firms across different markets and using strengths in one market to overcome weaknesses in another market. This allows the firm to gain a competitive advantage and achieve success in multiple markets simultaneously. Therefore, the statement is true.

A Firm Can Use a Multipoint Competitive Strategy to Compete