Chelsea's Candles is a medium-sized factory that produces candles that hold a small trinket in the wax. As the candle burns and the wax melts, eventually the trinket reveals itself. As part of their yearly review, they use data analytics to determine what changes they might implement in the coming year. Which of the following actions would most likely be part of the "Make Decisions" step in the decision-making process?
A) Chelsea tasked the accounting department with gathering data and generating graphs that support their conclusions.
B) Chelsea tasked the information technology team with explaining how a security breach occurred and outlining their response to the subsequent data leak.
C) Chelsea tasked the management team with using data collected on employees to conduct performance evaluations.
D) Chelsea tasked the marketing department with reviewing ad revenues over the past five years to determine the strongest region for returns on advertising.

Question

Quizplus · Accepted Answer

This question requires familiarity with how analytics fit into the larger decision-making process. Choice C is correct because it involves using gathered data to make decisions for the future. The remaining choices are incorrect because they focus on using lower-order analytics or summaries that occur earlier in the decision-making process.

Chelsea's Candles Is a Medium-Sized Factory That Produces Candles That