The process of maintaining vigilance for new threats and opportunities for the business is known as
A) Logistic network design
B) Identifying core competencies
C) Environmental scanning
D) Globalization of the firm
E) None of the above

Question

Quizplus · Accepted Answer

Environmental scanning is the process through which organizations monitor their relevant environment to identify opportunities and threats affecting their business. This helps in strategic planning and staying ahead of potential challenges.

The Process of Maintaining Vigilance for New Threats and Opportunities