A major determining factor in deciding which type of problem-solving process should be used depends on the individual's intensity of interest in a product and the importance of the product for that person.This is known as an individual's
A)motivational structure.
B)routinized response behavior.
C)level of involvement.
D)cognitive dissonance.
E)evaluative criteria.

Question

Quizplus · Accepted Answer

Level of involvement refers to the degree of personal relevance or importance a product has for an individual, which can range from low to high. This determines the amount of effort and attention the individual will put into the problem-solving process, as well as the type of decision-making strategy that will be used. Therefore, it is the best choice for the given question.

A Major Determining Factor in Deciding Which Type of Problem-Solving