Cultivation theory
A) is heuristic
B) has been criticized because it employs social scientific methods usually identified with the transmissional perspective of communication and limited effects findings
C) has been criticized for some recent studies not being able to find results consistent with its tenets
D) all of these

Question

Quizplus · Accepted Answer

Cultivation theory is indeed heuristic as it provides a framework for understanding the effects of long-term exposure to media. It has faced criticism for its reliance on social scientific methods typical of the transmissional perspective and for inconsistencies in some recent studies' findings with its core principles.

Cultivation Theory