Which statement is true concerning the role of publics in business communication?
A) Publics, in general, remain constant despite changes in the market.
B) Publics can dispel rumours and build positive brand image.
C) Internal publics are usually not concerned with the communication style used by management.
D) External publics are not concerned with an organization's public performance.
E) External publics would include the families of employees.
Correct Answer:
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