Which of the following is an example of a successful descriptive trademark?
A) Nike
B) Coca-Cola
C) Holiday Inn
D) Chicken of the Sea
E) Lysol

Question

Quizplus · Accepted Answer

Holiday Inn is a descriptive trademark because it directly describes the nature of the business (lodging services) by indicating a place where people can stay during holidays or vacations. Descriptive trademarks can become protectable through acquired distinctiveness or secondary meaning, where consumers associate the descriptive term with a particular source of goods or services.

Which of the Following Is an Example of a Successful