Since Holiday Inn is a descriptive mark, it receives no protection.
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Q23: Once issued by the Trademark Office, trademarks
Q24: "Exxon" is an arbitrary and fanciful trademark.
Q25: Once a word is registered as a
Q26: "Clorox" is a generic mark.
Q27: To register a trademark you have to
Q29: Arbitrary and fanciful trademarks receive the strongest
Q30: Anything not already registered may be used
Q31: "Zipper" is an arbitrary and fanciful mark.
Q32: "Raisin Bran" is not a trademark because
Q33: You discover that the word "wheelbarrow" has
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