__________consists of the processes a company uses to track and organize its contacts with consumers.
A) Customer relationship management
B) Production management
C) The partnership model
D) The strategic management model
E) Select

Question

Quizplus · Accepted Answer

Customer relationship management (CRM) refers to the set of processes that a company uses to manage and analyze its interactions with customers and potential customers. It typically involves the use of technology to organize, automate, and synchronize sales, marketing, customer service, and technical support functions. CRM is important for businesses because it allows them to better understand their customers and provide better service, which can lead to increased sales and loyalty.

__________Consists of the Processes a Company Uses to Track and Organize