All of the following are underlying reasons for the increased use of multivariate analysis techniques except A) expanding global usage of marketing research B) marketing problems are rarely completely described by one or two variables C) dramatic increase in computer speed and advances in software packages D) improved understanding of statistical concepts among marketing researchers

Question

Quizplus · Accepted Answer

Although more marketing research is used globally,it is not an underlying reason for increased usage of multivariate techniques.

All of the Following Are Underlying Reasons for the Increased