A first step in almost all marketing research projects is to get a feel for the data by performing a
A) multivariate analysis on most of the available variables
B) bivariate analysis on the independent and dependent variable
C) linear regression on most of the available variables
D) univariate analysis on most of the available variables

Question

Quizplus · Accepted Answer

To get a good feel for the data,is important to conduct a univariate analysis on the available variables within the data.

A First Step in Almost All Marketing Research Projects Is