Challenges in conducting effective marketing research internationally include all of the following except A) markets in less developed countries are less likely to have good secondary data B) in some countries cultural dynamics or concerns about government surveillance may negatively impact results C) marketing research techniques used in the United States are not applicable in other countries D) logistical dimensions of implementing marketing research are complex and, therefore, tend to cost more

Question

Quizplus · Accepted Answer

While the methodology may sometimes need to be modified,marketing research techniques are still applicable throughout the world.

Challenges in Conducting Effective Marketing Research Internationally Include All of the Following