A hotel that is experiencing a slow period could use a(n)________________ to market promotions to its best customers.
A) flyer campaign
B) general ledger program
C) twitter account
D) facebook page
E) integrated CRM application

Question

Quizplus · Accepted Answer

An integrated CRM application would be the best choice for marketing promotions to the hotel's best customers. This type of software would allow the hotel to efficiently manage customer data and communication, track their behavior and preferences, and tailor promotions to their needs and interests. It also enables the hotel to analyze customer feedback and responses to promotions to refine its marketing approach and loyalty programs. The other options - a flyer campaign, general ledger program, Twitter account, and Facebook page - may reach a broader audience but are less effective in targeting and engaging with specific customers.

A Hotel That Is Experiencing a Slow Period Could Use