When a firm designs a core product for the entire world that can be adapted in a number of ways to accommodate different types of markets, it is taking advantage of the
A) strategic opportunity concept.
B) new international economies of scale.
C) global dictum.
D) transnational cost theorem.

Question

Quizplus · Accepted Answer

The concept described is related to achieving new international economies of scale. By designing a core product that can be adapted for various markets, a firm can produce the core product in large quantities, thus benefiting from economies of scale, while still meeting the specific needs of different international markets through customization.

When a Firm Designs a Core Product for the Entire