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-Consider the Entry Advertising Game Depicted in Figure 13

Question 64

Multiple Choice

  -Consider the entry advertising game depicted in Figure 13.8. Payoffs are in thousands of dollars. If David advertizes on TV, there is a 70 percent probability that Goliath will advertize on the radio and an 30 percent probability that Goliath will advertize in newspapers. If David advertizes in magazines, there is a 50 percent probability that Goliath will advertize on the radio or in newspapers. If David is risk neutral, what is the subgame perfect equilibrium for this game? A)  {TV 6 Radio} B)  {TV 6 Newspapers} C)  {Magazines 6 Radio} D)  {Magazines 6 Newspapers}
-Consider the entry advertising game depicted in Figure 13.8. Payoffs are in thousands of dollars. If David advertizes on TV, there is a 70 percent probability that Goliath will advertize on the radio and an 30 percent probability that Goliath will advertize in newspapers. If David advertizes in magazines, there is a 50 percent probability that Goliath will advertize on the radio or in newspapers. If David is risk neutral, what is the subgame perfect equilibrium for this game?


A) {TV 6 Radio}
B) {TV 6 Newspapers}
C) {Magazines 6 Radio}
D) {Magazines 6 Newspapers}

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