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Coca-Cola Had an "Always Coca-Cola" Campaign in Which Their Agency

Question 63

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Coca-Cola had an "Always Coca-Cola" campaign in which their agency created jingles in several different music styles, such as rock-and-roll, country, hip-hop, and easy rock. The musical quality was on par with the music programming heard on radio stations, and they wanted to ensure that consumers heard it at that quality level. They also wanted as many consumers as possible to be exposed to the ads. Explain which type of radio is best at meeting these requirements?

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