The CRM challenge with Brand Alignment Structures is the creation of a holistic view of the customer.

Name: The CRM challenge with Brand Alignment Structures is the creation of a holistic view of the customer.
Brand: Quizplus
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Question

Quizplus · Accepted Answer

Brand Alignment Structures can often lead to silos within an organization, making it difficult to create a unified view of the customer across departments. This poses a challenge for CRM efforts, as a holistic view of the customer is essential for effective and personalized customer engagement.

The CRM Challenge with Brand Alignment Structures Is the Creation