Ken is conducting a survey about consumers' awareness of laser eye surgery to correct near- and far-sightedness. He stands outside a local discount store and approaches individuals wearing glasses. What sampling method is Ken using?
A) simple random
B) systematic
C) clustering
D) convenience
E) quota

Question

Quizplus · Accepted Answer

Ken is using a convenience sampling method as he is only approaching individuals who happen to be wearing glasses and are outside the discount store. This method is not representative of the entire population and may lead to biased results.

Ken Is Conducting a Survey About Consumers' Awareness of Laser