Which stage of Product Life Cycle is characterized by production of standardized products with stable techniques and intense price competition?
A) new-product stage
B) growth stage
C) maturity stage
D) decline stage

Question

Quizplus · Accepted Answer

The maturity stage is characterized by the production of standardized products with stable techniques and intense price competition. This stage is also marked by a plateau in sales growth, where market saturation has occurred, and firms must look for ways to differentiate their products from competitors to maintain market share.

Which Stage of Product Life Cycle Is Characterized by Production