Dr. McCarthy is doing research on people's view on racial discrimination. She notices that respondents seem to be answering in a way that makes them look good do not reflect their actual opinions. This is called _____________.
A) Acquiescence
B) Social desirability
C) Interviewer effects
D) Lack of interest

Question

Quizplus · Accepted Answer

Social desirability bias occurs when respondents answer in a way that they perceive to be socially acceptable or making them look good, rather than reflecting their true opinions or behaviors. Acquiescence refers to the tendency to agree with or accept statements without really thinking about them, and interviewer effects occur when the interviewer influences the respondent's answers. Lack of interest refers to a general disinterest or apathy towards the research topic.

Dr McCarthy Is Doing Research on People's View on Racial