In discussing a planned sales dialogue, Ruby told her sales manager, "All of my previous conversations with this customer have focused on the high cost of manufacturing, so I am going to start the discussion by talking about cost savings due to equipment efficiency." What does this statement suggest that Ruby is planning to use?
A) a potential benefit
B) a confirmed benefit
C) a value story
D) a feature
Correct Answer:
Verified
Q1: "As you can see from the product
Q2: What is the term for a general
Q3: What is the term for the benefits
Q5: What is the foundation of benefit selling?
A)
Q6: What does FAB selling refer to?
A) features,
Q7: In preparing for a sales interaction, Jacob
Q8: With respect to an all-inclusive cruise vacation,
Q9: Madeha works for a large manufacturer of
Q10: In completing a sales dialogue template for
Q11: In FAB selling, what is the selection
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