__________________ integration refers to a strategy of acquiring control over additional links in the value chain of producing and delivering products or services.
A) Backward
B) Forward
C) Horizontal
D) Unrelated
E) Vertical

Question

Quizplus · Accepted Answer

Vertical integration refers to a strategy of acquiring control over additional links in the value chain of producing and delivering products or services. This can include acquiring suppliers or distributors, or even buying out competitors in order to gain more control over the market. Backward integration typically involves acquiring suppliers or raw materials, while forward integration involves acquiring distributors or retail outlets. Horizontal integration involves acquiring companies in the same industry, while unrelated integration involves acquiring companies outside of the company's core business.

__________________ Integration Refers to a Strategy of Acquiring Control Over