In the context of using information technologies for a competitive advantage, which of the following statements is true of a bottom-line strategy?
A) It focuses on improving efficiency by reducing overall costs.
B) It focuses on generating new revenue by offering new products and services.
C) It focuses on enhancing rivalry among existing competitors.
D) It focuses on helping different market segments achieve a cost advantage.

Question

Quizplus · Accepted Answer

A bottom-line strategy focuses on improving efficiency and reducing overall costs, which can give an organization a competitive advantage by enabling it to offer lower prices, greater convenience, or higher quality products or services.

In the Context of Using Information Technologies for a Competitive