Which of the following is most likely to be successful when introduced in foreign markets as a straight extension
A) Laundry detergent
B) Khaki pants
C) Dessert mixes
D) Digital camera
E) Condensed soup
Correct Answer:
Verified
Q22: Licensing is a simple way to become
Q23: According to Hofstede,cultures with low power distance
Q24: Backward invention is _.
A) creating a new
Q25: Most brands are adapted to some extent
Q26: Product invention consists of creating something new.Forward
Q28: In an adapted marketing mix,the producers _
Q29: Straight extension of the product means _.
A)
Q30: According to Hofstede,cultures with weak uncertainty avoidance
Q31: A company can enter a foreign market
Q32: Companies such as Hyatt sell a variation
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