You receive the summer catalog in the mail in the middle of February.This is an example of ________,one of the fastest-growing segment for marketers.
A) advertising
B) sales-force marketing
C) direct marketing
D) sales promotions
E) direct-order marketing

Question

Quizplus · Accepted Answer

Direct marketing involves reaching out to consumers directly through mail, email, or other means of communication. Receiving a catalog in the mail is a common example of direct marketing. It is one of the fastest-growing segments for marketers as it allows them to target specific audiences and track the effectiveness of their campaigns.

You Receive the Summer Catalog in the Mail in the Middle