For a point-of-difference to possess ________,target consumers must find it unique and superior.
A) distinctiveness
B) communicability
C) relevance
D) believability
E) feasibility

Name: For a point-of-difference to possess ________,target consumers must find it unique and superior. A) distinctiveness B) communicability C) relevance D) believability E) feasibility
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Question

Quizplus · Accepted Answer

Distinctiveness refers to the uniqueness and superiority of a point-of-difference, making it stand out to target consumers.

For a Point-Of-Difference to Possess ________,Target Consumers Must Find It